News Feed! How is it incorporated into social media?
The world as we know it today has evolved tremendously in every aspect possible. After reading https://www.socialmediatoday.com/news/facebook-explains-how-our-news-feed-predicts-what-we-want-to-see/594060/ it is shown that Increasing numbers of consumers are moving away from traditional news and turning to social media outlets. A study by the Pew Research Center (Gottfried and Shearer 2016) showed that “in 2015 63 per cent of Facebook users were using the platform for news, compared to 47 per cent in 2014.” Many apps and or websites have different strategies and ideas on how they present news feeds and information. For instance, Facebook has an algorithm that analyzes people’s behavior and activity, constantly taking in new information and recalculating, to determine what it thinks they want to see in the future. Everything is individualized and there is an engineering and technical team who is building this algorithm for the app.
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